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About Us

Supersub was founded by Lee Hobeika in 2020.

Lee is a seasoned B2B sales professional with a track-record in setting up and managing scaled sales teams and operations across a wide range of markets for technology companies such as Google and Uber.

This knowledge and experience has been brought to Supersub to help B2B businesses in building sales verticals and strategies aligned with the high-level goals of the company while developing operational models that support this vision with a focus on these key pillars: organizational structure, governance, planning, sales operations, recruitment and L&D.